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Simply Bloom Co.

Where Passion & Purpose Collide

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Everyday Blooms | Jen Ruble

Everyday Blooms | Jen Ruble

I had heard of this fierce soul long before I’d had the opportunity to squeeze her in the flesh. A dear mutual friend had wept while sharing the story of their struggles, and the joys of their small victories, as they fought to bring their adopted sons home from the Congo.  And I’ve continued to watch in amazement as they’ve navigated the turbulent road… Read More

Everyday Blooms, Faith, Family, Guest Post, Keepin' it Real, Motherhood

Everyday Blooms | Lisa Devine

Everyday Blooms | Lisa Devine

I met Lisa and her delightful family for the first time on Mackinaw Island.  I instantly liked her.  She’s effervescent, wise, funny and so beautifully raw.  And she has raised 5 incredible human beings (and home-schooled them) to boot. We’ve shared multiple deep conversations over the past few years, and I’m incredibly honored that she’s kicking off this new season of… Read More

Everyday Blooms, Faith, Guest Post, Keepin' it Real, Redemption

Everyday Blooms | Genna Smith-Lubanski

Everyday Blooms | Genna Smith-Lubanski

  I spotted her on the dock while waiting for the ferry to Mackinac Island to pull in, her gorgeous shoulder tattoo wooing me from afar, and was just delighted to see her again at the conference I was speaking at that weekend. We have since dug toes into the grass together, watching our littles play in the pond beside my… Read More

Everyday Blooms, Grace, Keepin' it Real

Everyday Blooms | Cara Olsen

Everyday Blooms | Cara Olsen

I met her through Instagram, drawn in by the incredible way she applied watercolor paint to paper – in both minute detail and broad sweeping strokes – and I stayed because of the vulnerability she wove throughout her words.  In a world that peddles superficiality, she is a refreshing change.  Her art woos you in, and her heart makes you sit… Read More

Everyday Blooms, Faith, Keepin' it Real

Everyday Blooms | Jolene Underwood

Everyday Blooms | Jolene Underwood

In a day and age where comparison and competition can drive us to isolate and hoard, there’s something incredibly refreshing about someone who uses their gifts and passions to stir up the gifts and passions in others.  Someone who faithfully serves and encourages and equips others with the very tools they’re using in their own field. Between her servant-hearted leadership, her passion for the… Read More

Everyday Blooms, Faith, Grace, Keepin' it Real

Everyday Blooms | Retha Nichole

Everyday Blooms | Retha Nichole

While I’d seen her name pop up several times on Instagram, and through our mutual involvement in The Influence Network, it wasn’t until I heard her share her story with Jamie on the Happy Hour podcast that I was undone by the thought of her.  People, I was wrecked.  Sitting in the Meijer parking lot, ugly-crying through her interview and ignoring my… Read More

Everyday Blooms, Faith, Grace, Keepin' it Real

When Your Heart Is Black And Blue

When Your Heart Is Black And Blue

Let’s not pretend that we don’t have a problem on our hands. And let’s not pretend it isn’t a deep-seated, tender, ripped-raw one. Let’s not pretend that sin doesn’t abound where words are many, or that complete silence is any better. Let’s not pretend that hard conversations don’t need to take place, or that we’ll not have to stay silent… Read More

Faith, Grace, Keepin' it Real, Uncategorized

3 Things Bravery in Business Have Taught Me About Bravery In Life

3 Things Bravery in Business Have Taught Me About Bravery In Life

  The past year has been one for the books when it comes to growth, both professionally and on a more personal level. Sometimes this growth has shown up externally, in exciting displays of color and action, branching out and budding new life on already existing limbs.  Visible to the public eye, this growth quickly gets noticed and celebrated.  As a ‘words of affirmation‘ gal, I totally thrive… Read More

Business, Designs, Goals, Keepin' it Real, Speaking, Writing

The Comparison Game {and Why it’s So Overrated}

The Comparison Game {and Why it’s So Overrated}

I spent most of my adolescent years aching to be someone else.  Any body else. And while I can say that I’ve finally learned to embrace the quirky, awkwardly transparent, people-loving introvert I’ve grown into, I still occasionally stumble into that place of longing for the ability to behave or perform or create like another. I often struggle with comparing… Read More

Daily Life, Faith, Goals, Grace, Keepin' it Real, Printables, Quotes and Scriptures

Grit & Virtue | Guest Post

Grit & Virtue | Guest Post

If you’re a spiritually-driven female entrepreneur and haven’t heard of Grit & Virtue, allow me to introduce you to your new best friend…   Being a business owner, solopreneur or creative professional – while exhilarating – can be an incredibly lonely journey.  G&V has set out to change all that. I love their vision and mission, their creativity and presentation, and the… Read More

Guest Post, Keepin' it Real, Love, Marriage

Looking Back & Moving Ahead : A Walk Down Memory Lane

Looking Back & Moving Ahead : A Walk Down Memory Lane

Yes, believe it or not, I am still alive.  Alive and kicking, complete with jazz hands. It was over tea with a new friend a few weeks ago that I realized just long it had been.  How long since I’d started this little blog, and how long it had been since I’d actually written on it. While it wasn’t intentional,… Read More

Daily Life, Faith, Friendship, Grace, Keepin' it Real, Shop, Uncategorized

The Studio Makeover

The Studio Makeover

I know, I know.  It’s been almost 3 million years since I first teased you with pictures of dirt and concrete and paint.  Okay, maybe just 4 months.  But it feels like forever since we dug up the dirt around the building to install drainage tile and get the studio makeover rolling, and I’m sure you’ve been waiting on the edge of your… Read More

Designs, Home Improvement, Keepin' it Real, Organization, Studio

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Hello there! I'm Joy. Speaker, designer, author & coach, and creator of the #weROARproject. Welcome to Simply Bloom Co., where passion & purpose collide.

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Praise isn’t pretending everything is fine, it’s r Praise isn’t pretending everything is fine,
it’s remembering who God is, even when it isn’t.
It rarely changes our circumstances,
but it always changes our perspective.

What could shift in you
if you praised God for even one thing
you’ve been tempted to complain about?

#OhGoodGriefPodcast #WonderOfWorship
Sometimes praise is the most rebellious act of hop Sometimes praise is the most rebellious act of hope we have left.

🎙️ Episode 3 of Oh, Good Grief | The Podcast is live.

In this week’s episode, The Sound of Surrender, we’re talking about what happens when we worship through the wilderness, and the way gratitude reshapes our view of God, of ourselves, and of the desert we’re walking through.

🎧 Listen wherever you get your podcasts.

#OhGoodGrief #FaithInTheFire #WondersOfTheWilderness #PraiseThroughPain #FormationOverFame
God is never careless with the pruning knife. If H God is never careless with the pruning knife.
If He allows something to fall away, we can trust His heart,
that it is ultimately for our good,
and for His glory.

#AllisGrace #OhGoodGriefPodcast
Sometimes God prunes what is still alive. Not beca Sometimes God prunes what is still alive.
Not because He is cruel, but because He is kind.

It’s unbelievably hard to walk away from something that was once deeply fruitful. But when a season ends and God lifts His grace from that role, relationship, or project, lingering often hurts far more than leaving.

Trust His heart for you in the pruning. 🌱
He cuts with purpose, and always with love.

#OhGoodGriefPodcast #SimplyBloomCo
I stumbled across the word I chose and lettered fo I stumbled across the word I chose and lettered for 2023. Held. I thought it might reopen old ache. Instead, it reminded me of the deeper song beneath our hardest seasons: even in the unraveling, we were held.

And as a new year unfolds, that truth feels like a steadying hand.

Here’s to beginnings that hum with mercy...
sunrises, blankets of white snow,
seasons turning quietly toward hope. 

Dream bravely.
Plan loosely.
Take the next small step.
Try again.

Be tender with yourself.
Honor the slow work of becoming.
And step into this year knowing—
you are held.
As we stand on the edge of a new year, remember th As we stand on the edge of a new year, remember this:
God doesn’t prune to prove a point;
He prunes to produce fruit.

Trust the precision and the heart
of the Master Gardener.

What felt like loss this past year
may have been His clearing away of the old
to make room for the new.

#OhGoodGriefPodcast #SimplyBloomCo
For the person who doesn’t love journaling but doe For the person who doesn’t love journaling but does love growth…the R•EVOLVE Journal was created to make the practice simple, sustainable, and meaningful.

Five lines a day - small enough to fit into real life, yet rich enough to capture the joys, struggles, prayers, answered prayers, and all the quiet in-between spaces.

Some seasons change us so subtly we miss the beauty of what’s unfolding. This little rhythm helps you notice it, and hold it.

All seven cover designs are available on Amazon or in the Simply Bloom Co. shop
📚 simplybloomshop.org/product-page/r-evolve-journals

If you live in Central Michigan, I'm happy to connect with you and get one into your hands so you can start journaling sooner.
Sometimes God prunes what’s still alive. Not becau Sometimes God prunes what’s still alive.
Not because He’s cruel — because He’s kind.

🍃 Episode 003 of OGG is live: Making the Cut | When Love Looks Like Loss.

We’re talking about the difference between punishment and pruning, and how the wilderness can be proof of love.

🎧 Listen wherever you get your podcasts.

#OhGoodGriefPodcast #SimplyBloomCo
When we fail, when we flounder, when our fragile f When we fail,
when we flounder,
when our fragile faith starts to tremble…
we can trust His heart for us.

His love remains unchanging,
and His purposes remain unshakable.
Follow @SimplyBloomJoy

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