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Simply Bloom Co.

Where Passion & Purpose Collide

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Book in Bloom

Do you have a book tucked away in you?

Maybe you’ve heard it repeatedly… “you should write a book!“.

Perhaps the dream to write has burned deep down in your soul for more years than you can recall.

It shouldn’t surprise us. We were designed to design…and created to create!

How ever that dream has bubbled up…you are not alone.

According to a national survey taken a few years ago, 82% of Americans say they want to write a book. That’s an astounding 8 out of 10 people who have a book in them. But only a small percentage of people actually ever pull it off.

Why? Well, while their personal “why” may vary, the bottom line is: it’s a daunting process. To put it lightly.

If the actual extraction of the narrative and penning of the words weren’t intimidating enough, there’s the giant “what do I do now?” that occurs once your manuscript nears completion. Could it be that you haven’t even started because the whole process IS so downright overwhelming.

Maybe you’ve already written your story, and like countless others, your manuscript lies dormant on your hard-drive or in a desk drawer somewhere.

Throw in the intricate workings of the traditional publishing route, and it’s no wonder so few books emerge from that 82 percent.

It wasn’t that long ago that aspiring authors had to spend precious long months preparing proposals, writing chapter samples and hunting for an agent in their desperate attempt to get past the gatekeepers of the publishing industry.

Not anymore.

With the best indie publishing tools at our fingertips, we live in the greatest day and age to self-publish (click here for the top 10 reasons why you should self-publish your book).

What if you could have someone come alongside you to help give birth to this dream?

Someone who’s blazed the same trail you’re headed out on, who has discovered the most colorful route, along with some common pitfalls to avoid. Someone who can champion your journey and help you reach that destination with your sanity intact and your soul still singing.

THAT IS WHAT BOOK IN BLOOM IS ALL ABOUT.

“Great is the art of beginning,

but greater is the art of ending”

– Henry Wadsworth Longfellow

Who is BOOK IN BLOOM for?

•  The aspiring author who longs to write and release a book and doesn’t know where to start

•  The indie author who has a completed manuscript sitting in a desk drawer somewhere and is unsure of how to get it into the hands of the public

•  The seasoned author who’s been writing for years and recognizes the benefits of self-publishing over working with a traditional publishing house

•  Any smart author who realizes the enormous difference between writing a good book…and marketing a good-looking book

BOOK IN BLOOM can bring life to your book no matter what stage it’s in.

Like a midwife for book delivery, I’ll come alongside you and help breathe life into the embryonic dream in your heart. And then, together, we’ll clean that sucker up and present it to the world in epic Lion King fashion. Gloriously alive and kicking.

BIB-AB-Testimony

Maybe your book is fully developed, and just needs to be dressed.  We’ve got your back.

PRESENTING YOUR BABY WITH PRIDE

While the saying may go, “don’t judge a book by its cover”, the reality is…we all do.  And because a book cover instantly communicates the core message of your book, it should do it creatively, with excellence, and in a way that grabs your reader’s attention.

BIB-SC-Testimony

Nutshell version: an eye-catching, professionally designed book is your most effective sales tool.

Okay, so your cover looks great.  What about the inside?

Nobody likes reading a poorly formatted book.  You may have poured yourself into your manuscript, but if it isn’t laid out in an attractive, easy to read way, you risk losing readers before you’ve swept them up with your brilliant content.

BIB-SWG-Testimony

You may have already discovered that there’s a massive chasm between being able to weave your words together beautifully…and being able to package and market them. Writing a book is only one piece of the puzzle, albeit a substantial one. It doesn’t matter how well your book is written, if it doesn’t look good – and isn’t marketed strategically – it just won’t sell.

And spelling errors? Grammatical issues? Goodness. Let’s just say, an eagle-eye editor is worth their weight in gold.

We’ve got some of those for you too.

THE BEST THING ABOUT TEAMING UP WITH BOOK IN BLOOM IS…

BY THE TIME YOUR BOOK IS EDITED, FORMATTED, PRELAUNCHED & MARKETED – AND IS ALL WRAPPED UP IN A WELL-DESIGNED COVER FOR ALL THE WORLD TO SEE – YOU WON’T OWE US YOUR FIRST-BORN CHILD.

(and that is news worth celebrating!)

Your story matters.

Let BOOK in BLOOM help you bring it to life.

 photo Joy.jpg

Hello there! I'm Joy. Speaker, designer, author & coach, and creator of the #weROARproject. Welcome to Simply Bloom Co., where passion & purpose collide.

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I am regularly overwhelmed by the kindness of God I am regularly overwhelmed by the 
kindness of God in the small + simple.

Things like twinkle lights + Christmas jazz,
scraping out the peanut butter fudge pot
all by myself while sitting on the counter,
and walking around the corner to find my
loin fruit snuggled up together over tea.

They may fight like cats + dogs at times,
but their bond is deep and true and sweet.
Happy release day, @dralisoncook 💛 Written at Happy release day, @dralisoncook 💛

Written at the intersection 
of faith and psychology, 
this book is yet another 
soul-nourishing,
heart-healing, 
boundary-fortifying 
gift from Alison Cook
(if you’ve had a heart-to-heart
with me in the past two years,
you know how much I loved 
‘Boundaries for the Soul’). 

As an enneagram 2 who was raised 
in the church, this book was a timely
and liberating read. Pure balm for the 
weary, recovering-people-pleaser soul. 

I am beyond grateful for the wisdom, 
compassion + experience that Alison 
brings to all she shares (and it was
such an honor to be on her launch 
team for this beautiful new book).

Need a survival guide for your growth
and healing journey? Here you go! ✌🏼

#thebestofyou #thebestofyoubook #womenoffaith #healthyboundaries #healthyyou #healingjourney
Find yourself a tribe of people who will, togethe Find yourself a tribe of people who will, 
together, spend a beautiful Saturday
morning pulling this workout off:

• 20 mile run
• 340 tire flips
• 2,000 air squats
• 1,000 pull ups
• 1,500 box jumps
• 2,200 pull ups
• 600 devil press
• 3,300 sit ups

Brutal. Amazing. 
Exhausted.
So grateful for these two - their friendship, enco So grateful for these two - their friendship,
encouragement and wise counsel over the
past decade of being our pastoral couple
has been such a gift to our family 💛

Congrats on your retirement, dear friends!!
“Over the years, I have come to realize that t “Over the years, 
I have come to realize that 
the greatest trap in our life is not 
success, popularity, or power, 
but self-rejection.”
 :: Henri Nouwen

Somewhere along the journey of 
life, we start to believe the lie that - 
despite being made in the very image 
of a good and beautiful God - who we 
are is inherently bad and broken, and 
we learn to cover that deep sense 
of inadequacy (and the shame that 
accompanies it) with performance.

Because our visceral 
human response to 
‘bad + broken’ is 
‘reject + conceal’.

We think it’s the rejection of others
that cuts us to the core, but the truth
is…most of us walk around wounded 
by a constant and unrelenting sense 
of self-rejection and self-loathing.

Want to know why we feverishly seek 
out the approval and validation of others?
Why we desperately want others to like us?

Because we’re out of touch with our
inherent value and worth, and we’re
not sure that we even like ourselves.

We resent our weakness,
and abandon ourselves.

/ / /

But this good + beautiful God of ours…
He is drawn to our weakness like a
moth to a flame, swooping in to
bring strength and grace.

Paul writes in Corinthians 12:9 that 
he learned to delight in his weakness 
because it was when he was week that
“His strength is perfected in me”. 

Or, as the Passion Translation so 
stunningly puts it, “my weakness 
becomes a portal to God’s power”.

Precious ones, we can shun our tender
still-in-process places, pretend to have 
it all together, and hustle for our worth…
OR we can drop the masks, offer kindness 
and curiosity to our hurting, broken parts,
and learn to live fully seen and known.

But we can’t have both.

And yes, it’s scary.

Today may we choose
…grace over perfectionism
…curiosity over shame
…acceptance over rejection
…gentleness over judgement
…wholeness over pretense

You are loved.
And they’re off! Alathea is in 10th grade and A And they’re off!

Alathea is in 10th grade and
Aiden is heading into 8th grade.

Here’s to a year full of grace,
discovery, friendship + growth 🙌🏼
"Faith isn't the ability to believe long + far i "Faith isn't the ability 
to believe long + far 
into the misty future. 
It's simply taking God 
at His Word + taking 
the next step."

:: Joni Eareckson Tada
Day 15 | Beach Day + Travel Prep We fly out late Day 15 | Beach Day + Travel Prep

We fly out late tomorrow evening so today
has been a lazy day of laundry, laying in the
sun, a petshop visit (where Aiden fell in love 
with a cute rat + I discovered zebra finches), 
an impromptu stop for bubble tea + stuffed crepes [oh my word, were these delicious!!],
shopping [I found the best, comfiest - Joe
would argue ‘ugliest’ - romper at the thrift
store that I can’t wait to wear on our long
journey home], and Aiden is currently off
doing his thing: fishing right from the pier.
Our view from the lodge last night ✨ Our view from the lodge last night ✨
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