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Simply Bloom Co.

Where Passion & Purpose Collide

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FAQ

FAQ-Graphic

What accent? … I’ll hit on comments in a moment…. Yes, I sure do {and I love it!} … and yes, I am really this delightfully off my rocker.

Q:   What is that ROAR thing you do?

A:  I’m so glad you asked!  The We ROAR Project is a little somethin’-somethin’ God dropped in my heart on a somewhat awkward day back in March 2015, and I’m still pretty psyched about it.  ROAR stands for random, otherly, affirmation, revolution.  It’s pretty cool.  You should go check it out here.

Q:   When I heard you speak a while back, you had some pretty prints and mugs with you – can I get those anywhere else?

A:  As a matter of fact, you’ll find all my prints, cards, mugs and other pretty goodies I’ve created right in my shop, the Simply Bloom Shop.

Q:  Why do you sound funny?

A:  Because I am from a land far, far away.  And because I occasionally like to talk with food in my mouth.  Not really.

I was born in Cape Town (South Africa) and grew up in Windhoek (Namibia).  I moved to Michigan when I was 13 years old for a year and a half (until our visas expired) and then we moved back to Namibia.  We moved again to the States when I was 16 and have been here ever since.  I have officially lived in the States for half of my life, and became a US citizen in 2011.  My accent is now a royal mess.  I sound foreign everywhere I go (even “back home”).

And no, I don’t dream with an accent, nor do I speak Afrikaans in my dreams.  Those would be linguistic nightmares.

Q:  What does “penduka” mean, and did you really write it in 6 weeks?

A: Penduka, in two of the tribal languages from the country I grew up in (Namibia), means “wake up“.  My 2nd book, Penduka, is a clarion call to wake up one’s soul, and a bold invitation to live this life fully awake and engaged.  And yes, practicing some of the productivity principles I wrote about in the ‘Process’ section, I really did write the initial manuscript in 6 weeks (fun fact: I wrote my first book’s manuscript in 6 weeks too).  SOZO, on the other hand, took almost a year to write.

Q:  Do you really talk about sex in public…and in churches none the less [insert awkward gasp here]?  And when can I hear it? [wink, wink]

A: I sure do!  The “sex talk” fast became one of my most requested topics  and eventually became a book.  Wham bam, thank you, ma’am.

You can check out my speaking schedule here, see topics right here, and read what others are saying over here.  If you’re interested in having me speak at your church or event, you can fill out the form at the bottom of this page.

Q:  Is your house always as clean as it looks in your photos?

A:  Umm, no.  But I must confess…I do LOVE a clean house, I find organizing to be therapeutic, and chaos on the home-front drives me up the wall.  So it is usually pretty tidy and organized around here (except for those drawers and those closets).  But don’t confuse tidy with clean.  It is rarely clean.  I do have a son, you know.  But if you come over for dinner, I promise I’ll break out the toilet brush.

Q:  What camera do you use and what is your favorite lens?

A:  While I shot most of my early blog photos with a Canon Rebel T2i (my favorite lens is the Canon EF 50mm F/1.8), almost all of my images on social media are shot with an iPhone (8, 10 and 11 pro).

Q:  Are you accepting new design clients?

A:  Absolutely.  Unless you’re wanting a boring logo utilizing Comic Sans and clipart.  Then I’m not for hire.  But if you’re looking for something fun, fresh & eye-catching, or your brand just needs a makeover, check out my portfolio here and contact me here.  Let’s make magic happen, baby!

Q:  Is that Fuze story true?  Did you really, truly drink your husband’s…uh, pee?

A:  It’s true.  Sad, but true.  And it was more of a sip.  You can read all the gory details here.  But try not to wet yourself, mm-kay?

Q:  Why are you so freakishly transparent?  Don’t you get embarrassed by your failures or ashamed of your past?

A:  It’s the only way I know to be.  Maybe the many years I spent hiding away in the dark, terrified that someone might discover the truth about me and call me out as the fraud that I was, was terrifying and exhausting enough to propel me into light-loving transparency.  I kept secrets for far too long and they utterly destroyed me.  You see, anything kept in the dark has power over us.  Once we let it out into the light, we have power over it.  I have no secrets.  Except maybe that I still have my Celine Dion and Richard Marx CDs.

I let fear of rejection paralyze me for years, but freedom tastes too sweet to ever go back.

Also, I don’t see vulnerability as a weakness.  I see it as powerful and courageous.  It is a gift we give to those we do life alongside, and a means to connect heart-nakedly with a hurting world.  We don’t need pretentious religiosity or stiff-necked rule-followers…we need more people who are willing to live whole-heartedly the life they’re called to, which inevitably means getting our hands dirty and our brow sweaty.  It’s beautiful and raw and authentic.  The way I believe we’re called to live.

Q:  Is your husband really that hot?

A:  Yes.  Yes he is.  Okay, so nobody asked me that, I just had to give credit to the fact that he’s one smokin’ hot babe.

 photo Joy.jpg

Hello there! I'm Joy. Speaker, designer, author & coach, and creator of the #weROARproject. Welcome to Simply Bloom Co., where passion & purpose collide.

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I am regularly overwhelmed by the kindness of God I am regularly overwhelmed by the 
kindness of God in the small + simple.

Things like twinkle lights + Christmas jazz,
scraping out the peanut butter fudge pot
all by myself while sitting on the counter,
and walking around the corner to find my
loin fruit snuggled up together over tea.

They may fight like cats + dogs at times,
but their bond is deep and true and sweet.
Happy release day, @dralisoncook 💛 Written at Happy release day, @dralisoncook 💛

Written at the intersection 
of faith and psychology, 
this book is yet another 
soul-nourishing,
heart-healing, 
boundary-fortifying 
gift from Alison Cook
(if you’ve had a heart-to-heart
with me in the past two years,
you know how much I loved 
‘Boundaries for the Soul’). 

As an enneagram 2 who was raised 
in the church, this book was a timely
and liberating read. Pure balm for the 
weary, recovering-people-pleaser soul. 

I am beyond grateful for the wisdom, 
compassion + experience that Alison 
brings to all she shares (and it was
such an honor to be on her launch 
team for this beautiful new book).

Need a survival guide for your growth
and healing journey? Here you go! ✌🏼

#thebestofyou #thebestofyoubook #womenoffaith #healthyboundaries #healthyyou #healingjourney
Find yourself a tribe of people who will, togethe Find yourself a tribe of people who will, 
together, spend a beautiful Saturday
morning pulling this workout off:

• 20 mile run
• 340 tire flips
• 2,000 air squats
• 1,000 pull ups
• 1,500 box jumps
• 2,200 pull ups
• 600 devil press
• 3,300 sit ups

Brutal. Amazing. 
Exhausted.
So grateful for these two - their friendship, enco So grateful for these two - their friendship,
encouragement and wise counsel over the
past decade of being our pastoral couple
has been such a gift to our family 💛

Congrats on your retirement, dear friends!!
“Over the years, I have come to realize that t “Over the years, 
I have come to realize that 
the greatest trap in our life is not 
success, popularity, or power, 
but self-rejection.”
 :: Henri Nouwen

Somewhere along the journey of 
life, we start to believe the lie that - 
despite being made in the very image 
of a good and beautiful God - who we 
are is inherently bad and broken, and 
we learn to cover that deep sense 
of inadequacy (and the shame that 
accompanies it) with performance.

Because our visceral 
human response to 
‘bad + broken’ is 
‘reject + conceal’.

We think it’s the rejection of others
that cuts us to the core, but the truth
is…most of us walk around wounded 
by a constant and unrelenting sense 
of self-rejection and self-loathing.

Want to know why we feverishly seek 
out the approval and validation of others?
Why we desperately want others to like us?

Because we’re out of touch with our
inherent value and worth, and we’re
not sure that we even like ourselves.

We resent our weakness,
and abandon ourselves.

/ / /

But this good + beautiful God of ours…
He is drawn to our weakness like a
moth to a flame, swooping in to
bring strength and grace.

Paul writes in Corinthians 12:9 that 
he learned to delight in his weakness 
because it was when he was week that
“His strength is perfected in me”. 

Or, as the Passion Translation so 
stunningly puts it, “my weakness 
becomes a portal to God’s power”.

Precious ones, we can shun our tender
still-in-process places, pretend to have 
it all together, and hustle for our worth…
OR we can drop the masks, offer kindness 
and curiosity to our hurting, broken parts,
and learn to live fully seen and known.

But we can’t have both.

And yes, it’s scary.

Today may we choose
…grace over perfectionism
…curiosity over shame
…acceptance over rejection
…gentleness over judgement
…wholeness over pretense

You are loved.
And they’re off! Alathea is in 10th grade and A And they’re off!

Alathea is in 10th grade and
Aiden is heading into 8th grade.

Here’s to a year full of grace,
discovery, friendship + growth 🙌🏼
"Faith isn't the ability to believe long + far i "Faith isn't the ability 
to believe long + far 
into the misty future. 
It's simply taking God 
at His Word + taking 
the next step."

:: Joni Eareckson Tada
Day 15 | Beach Day + Travel Prep We fly out late Day 15 | Beach Day + Travel Prep

We fly out late tomorrow evening so today
has been a lazy day of laundry, laying in the
sun, a petshop visit (where Aiden fell in love 
with a cute rat + I discovered zebra finches), 
an impromptu stop for bubble tea + stuffed crepes [oh my word, were these delicious!!],
shopping [I found the best, comfiest - Joe
would argue ‘ugliest’ - romper at the thrift
store that I can’t wait to wear on our long
journey home], and Aiden is currently off
doing his thing: fishing right from the pier.
Our view from the lodge last night ✨ Our view from the lodge last night ✨
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