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Simply Bloom Co.

Where Passion & Purpose Collide

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Everyday Blooms | Shannon Martin

  I met her at our local ice-cream shop – which, all on its own, means we were destined to be friends – and have over the years grown to love and appreciate this sweet soul.  Introduced by her sister (whom I also adore), we have connected through the years over our mutual love of […]

Everyday Blooms, Faith, Grace, Guest Post

Everyday Blooms | Mary Douglas

  While I’ve always known she was a lover of people, pretty things, and Jesus (not necessarily in that order), it wasn’t until I became a mother myself that I realized how incredibly strong, courageous and committed she is.  She’s a life-breathing momma to any young woman who gets within reach, and a truth-speaking encourager […]

Everyday Blooms, Faith, Family, Guest Post, Marriage, Motherhood

Everyday Blooms | Sarah Keeling

  While having never met in the flesh, this sweet soul is a kindred spirit.  A lover of helping others connect deeply with God, she’s the creator of inspiring (and super comfy) tees, and has a passion for supporting global bible translation efforts. Speaker and small-business owner, this wife and momma is on a mission. […]

Everyday Blooms, Faith, Grace, Guest Post, Motherhood

Everyday Blooms | Shannyn Caldwell

  I’m not sure whether it was the beautiful tattoo on the back of her neck, or that she smelled like all the best essential oils blended together, but I immediately noticed her sitting there in the row in front of us at church.  It wasn’t until she opened her mouth that I realized who […]

Everyday Blooms, Faith, Grace, Guest Post, Keepin' it Real

Everyday Blooms | Gwen Joynerwood

  Having known me since I was a wee lass, not only is she like another mother, but she’s become a dear friend and mentor-figure over the years.  In fact, she’s the sweet soul who prayed me through the discovery and recovery of sexual abuse in my childhood when we visited South Africa 11 years […]

Everyday Blooms, Faith, Grace, Guest Post, Keepin' it Real, Redemption, Suicide

Everyday Blooms | Stefanie Deleeuw

She has a quiet confidence, takes killer photos of everything from kids and birds to the brilliant night sky, and she loathes ugly fonts and badly designed marketing material as much as I do.  Her authenticity is disarming, and her love for youth, undeniable. Meet Stef… What’s your story, morning glory? My story involves both […]

Everyday Blooms, Faith, Guest Post, Redemption

Everyday Blooms | Carol Boothroyd

How does one even begin to introduce someone who has transition from stranger to my friend, mentor and counselor in a matter of years.  She has become to me a lighthouse in the storms of life. While I was initially struck by her poise and wisdom, it was her warmth, tenderness and refreshing transparency that […]

Everyday Blooms, Faith, Guest Post, Keepin' it Real, Marriage, Redemption

Everyday Blooms | Brenda Fitzmaurice

I first met her at a hand-lettering class I taught in the small village we both now call home.  She’s quiet, tenderhearted, smart and creative – and she has a story that she’s learning to tell with more courage and confidence as she steps out of the shadows and into the light. Meet Brenda… What’s […]

Everyday Blooms, Faith, Guest Post, Redemption, Suicide

Everyday Blooms | Morgan Valley

I met this brave young lady for coffee a few years ago to talk about life and love, and was heartbroken to see her – standing alongside her parents – on the news as they shared their story during the Larry Nassar case. Her long road to healing has brought her through depression and anxiety, […]

Everyday Blooms, Faith, Family, Guest Post, Redemption

Everyday Blooms | Jen Ruble

I had heard of this fierce soul long before I’d had the opportunity to squeeze her in the flesh. A dear mutual friend had wept while sharing the story of their struggles, and the joys of their small victories, as they fought to bring their adopted sons home from the Congo.  And I’ve continued to watch in amazement as […]

Everyday Blooms, Faith, Family, Guest Post, Keepin' it Real, Motherhood

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 photo Joy.jpg

Hello there! I'm Joy. Speaker, designer, author & coach, and creator of the #weROARproject. Welcome to Simply Bloom Co., where passion & purpose collide.

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I am regularly overwhelmed by the kindness of God I am regularly overwhelmed by the 
kindness of God in the small + simple.

Things like twinkle lights + Christmas jazz,
scraping out the peanut butter fudge pot
all by myself while sitting on the counter,
and walking around the corner to find my
loin fruit snuggled up together over tea.

They may fight like cats + dogs at times,
but their bond is deep and true and sweet.
Happy release day, @dralisoncook 💛 Written at Happy release day, @dralisoncook 💛

Written at the intersection 
of faith and psychology, 
this book is yet another 
soul-nourishing,
heart-healing, 
boundary-fortifying 
gift from Alison Cook
(if you’ve had a heart-to-heart
with me in the past two years,
you know how much I loved 
‘Boundaries for the Soul’). 

As an enneagram 2 who was raised 
in the church, this book was a timely
and liberating read. Pure balm for the 
weary, recovering-people-pleaser soul. 

I am beyond grateful for the wisdom, 
compassion + experience that Alison 
brings to all she shares (and it was
such an honor to be on her launch 
team for this beautiful new book).

Need a survival guide for your growth
and healing journey? Here you go! ✌🏼

#thebestofyou #thebestofyoubook #womenoffaith #healthyboundaries #healthyyou #healingjourney
Find yourself a tribe of people who will, togethe Find yourself a tribe of people who will, 
together, spend a beautiful Saturday
morning pulling this workout off:

• 20 mile run
• 340 tire flips
• 2,000 air squats
• 1,000 pull ups
• 1,500 box jumps
• 2,200 pull ups
• 600 devil press
• 3,300 sit ups

Brutal. Amazing. 
Exhausted.
So grateful for these two - their friendship, enco So grateful for these two - their friendship,
encouragement and wise counsel over the
past decade of being our pastoral couple
has been such a gift to our family 💛

Congrats on your retirement, dear friends!!
“Over the years, I have come to realize that t “Over the years, 
I have come to realize that 
the greatest trap in our life is not 
success, popularity, or power, 
but self-rejection.”
 :: Henri Nouwen

Somewhere along the journey of 
life, we start to believe the lie that - 
despite being made in the very image 
of a good and beautiful God - who we 
are is inherently bad and broken, and 
we learn to cover that deep sense 
of inadequacy (and the shame that 
accompanies it) with performance.

Because our visceral 
human response to 
‘bad + broken’ is 
‘reject + conceal’.

We think it’s the rejection of others
that cuts us to the core, but the truth
is…most of us walk around wounded 
by a constant and unrelenting sense 
of self-rejection and self-loathing.

Want to know why we feverishly seek 
out the approval and validation of others?
Why we desperately want others to like us?

Because we’re out of touch with our
inherent value and worth, and we’re
not sure that we even like ourselves.

We resent our weakness,
and abandon ourselves.

/ / /

But this good + beautiful God of ours…
He is drawn to our weakness like a
moth to a flame, swooping in to
bring strength and grace.

Paul writes in Corinthians 12:9 that 
he learned to delight in his weakness 
because it was when he was week that
“His strength is perfected in me”. 

Or, as the Passion Translation so 
stunningly puts it, “my weakness 
becomes a portal to God’s power”.

Precious ones, we can shun our tender
still-in-process places, pretend to have 
it all together, and hustle for our worth…
OR we can drop the masks, offer kindness 
and curiosity to our hurting, broken parts,
and learn to live fully seen and known.

But we can’t have both.

And yes, it’s scary.

Today may we choose
…grace over perfectionism
…curiosity over shame
…acceptance over rejection
…gentleness over judgement
…wholeness over pretense

You are loved.
And they’re off! Alathea is in 10th grade and A And they’re off!

Alathea is in 10th grade and
Aiden is heading into 8th grade.

Here’s to a year full of grace,
discovery, friendship + growth 🙌🏼
"Faith isn't the ability to believe long + far i "Faith isn't the ability 
to believe long + far 
into the misty future. 
It's simply taking God 
at His Word + taking 
the next step."

:: Joni Eareckson Tada
Day 15 | Beach Day + Travel Prep We fly out late Day 15 | Beach Day + Travel Prep

We fly out late tomorrow evening so today
has been a lazy day of laundry, laying in the
sun, a petshop visit (where Aiden fell in love 
with a cute rat + I discovered zebra finches), 
an impromptu stop for bubble tea + stuffed crepes [oh my word, were these delicious!!],
shopping [I found the best, comfiest - Joe
would argue ‘ugliest’ - romper at the thrift
store that I can’t wait to wear on our long
journey home], and Aiden is currently off
doing his thing: fishing right from the pier.
Our view from the lodge last night ✨ Our view from the lodge last night ✨
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